The mindset you need to thrive as an entrepreneur
Finding the right path for your startup requires a certain direction of thinking
Read Time: 4.50 Minutes
If you look into the “Profession of Entrepreneurship”, you will observe one thing at first. Entrepreneurs come from all walks of life, just like people do.
You will find all levels of skill. All shades of smartness or dumbness. People you sometimes think, how on earth this guy can be even successful.
You see industry experts which can’t make a company work, being equipped with millions of funding. Versus total beginners which thrive in their new category like they never did something else.
An Observation which made me ask:
What is the “universal blueprint” to be a successful entrepreneur?
To get behind this, you have to bring the following two things together:
The mindset you need to thrive as an entrepreneur
The method you have to follow to find the right path for your business
With the addition of time, these two concepts will lead to a winning recipe for your business success.
And it’s important that you apply the two at the same time. The right mindset with the wrong methodology lead you to incorrect answers. As well as, the right methodology with the wrong mindset.
If your methodology of searching for the right answers is good, but your mindset is not, you won’t recognise the correct path to follow.
Same the other way. Your mindset is maybe the correct one, but without the right methodology you won’t even have the chance to get near the winning trail at all.
The universal mindset you should implement
Getting into the journey to become an entrepreneur is not only a decision. It’s choosing to be different to the rest. And this happens by having a different mindset.
But what is part of the mindset you need to have to thrive in every kind of business?
1. Pretend that you know nothing
Don’t get this wrong here. Of course everyone have a certain skillset and knowledge. Use this where you can.
But as universal principle, again, you should pretend to know nothing.
Everything you think to know about your customers, what they like, and what they need, is a hypothesis which have to be tested.
Too many times experts with 20 years of experience are wrong about what their customers needs.
This is a controversial point, but a true one. And everyone can fall victim to this.
2. Start to think in experiments
Every solution and iteration, is an experiment. Every idea you might have, is a hypothesis.
This is the only way how you can let go assumptions of your customers or expectations about an industry sector you may have. Your gut feeling can lead you to incorrect or ineffective beliefs.
That’s why you have to test everything.
More often than not, you don’t know what might work. Even tiny changes can have a huge impact on the results in the end.
So be open about the results in general. This will lead you to answers which your competition may never find.
Test everyday. Test everything. Let decide the market what is right, not your ego.
3. Choose growth at all times
There is only one option, growth in any occasion.
Because growth means to make things better. To improve every day.
Growth helps you to find the right path from many different possibilities to choose from and directs your focus on the best results.
Without growth-thinking you not have the necessary reason to dig deep enough to find a more valuable solution for your customers.
It helps you to decide on which ideas you should work on and which you could cancel out or at least de-prioritise.
Growth is the motor of your success.
Bonus: Think in “lean” terms
Here, one might argue, that you can use the described mindset above without thinking ”lean” and still find the right path for success.
But this school of thought can be a boost for your odds of winning.
“Lean” means to design your experiments in the most effective way you can. To not blow your experiment up with spending to much.
Instead, thinking “lean” helps you to proof your point in the most affordable way.
Money is the fuel for the growth engine you want to build. And if you found the right idea, you still can invest more after experimenting.
This was the first chapter of the two part series about “The only universal blueprint you need as an entrepreneur”.
The mindset you need to thrive as an entrepreneur
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